BRITA Consumer News

Read all about what we've been up to at BRITA in the stories below

Woman drinking water from single-use plastic bottle

The hidden plastic particles in bottled water

New research has found that plastic bottled water can contain thousands of microparticles, which has raised serious questions within the scientific community about the safety of bottled water.

Plastic bottles on shelf

5p levy on plastic bottles could cut waste

More than two-fifths of Brits (41%) said a 5p levy would discourage them from buying plastic bottled water, potentially saving 1.4 billion plastic bottles from being bought and discarded every year. So is it time for action?

Waterfall surrounded by greenery

COP28: Can we expect action on plastic pollution?

As world leaders come together to discuss the biggest crisis of our time, we look at where plastic pollution fits into this conversation.

Sustainable picnic on grass

UK introduces ban on single-use plastics

In January 2023 Environment Secretary Thérèse Coffey announced that a ban on certain types of ‘polluting’ single-use plastic items would be introduced in England. With the ban coming into force from 1 October 2023, we take a look at what this means for the UK and consider what more can be done going forward.

Family walking on beach

Schools out for a sustainable summer

As the summer holidays are in full swing, here are our top tips on how to enjoy a sustainable summer come rain or shine.

Tennis player with single-use plastic bottle

Why it’s time for events to shun big water

Did you know that advertising of plastic bottled water contributes to at least 81 million extra plastic bottles being sold in the UK? Here's our solution.

Single-use plastic bottle in ocean

Big water fuelling an even bigger plastic pollution crisis

New whitepaper finds sales of plastic bottled water will soar to 2.8bn by 2026 and calls for urgent action on the industry which is now a major contributor to the escalating plastic pollution problem.

BRITA reusable water filter bottles

Why we need to break down the barriers to refill

Consumers are demanding refillable options, so it’s time to break down the barriers to a reuse society.

Lake surrounded by trees and mountains

Setting the scene for 2023: some early wins for the environment

With a flurry of announcements, including a single-use plastic ban in England and progress on the deposit return scheme, it looks like green issues are back on the agenda.

Single-use plastic bottles in a recycling box.

2022: A Look Back on Plastics

After another tumultuous year, we reflect on the key developments made around single-use plastic in 2022 and how we hope to build on these going into 2023.

Whale fin in the sea with plastic bottles surrounding it.

The need for an urgent shift towards reuse culture

A three-pronged approach to tackling the UK’s waste crisis.

BRITA Style water filter jug white and grey on tray

Unwrapping Reuse Culture

Our new whitepaper explores the benefits of embedding a reuse culture and why we now need an urgent societal shift towards reuse.

Woman holding recycling box.

Taking Action this Recycle Week

This October, Recycle Week returns with the theme ‘Let’s Get Real’, focusing on challenging perceptions and myths around recycling, as well as seeking to improve recycling behaviours.

A person holding a takeaway bag and cup.

Take away not throw away

With takeaway culture having taken off in the UK, what role can reuse play in ensuring its sustainability?

Inspiring the future generations of whale watchers

This year, to educate young people about the importance of tackling climate change, we have published a new children’s book called The Whale Watchers. We've learnt a lot about the importance of educating young people over the years and know how vital it is to engage the next generation if we want to set the world up for a brighter future.

Exploring the link between plastic and climate change

As we look to find solutions to the current environmental crisis, listening to the scientists dedicating time to researching these issues is imperative.

In October 2021, we spoke to Dr Heidi Pearson, Associate Professor of Marine Biology, University of Alaska Southeast and key research partner of BRITA’s charity partner Whale and Dolphin Conservation (WDC). Here’s what she said…

Plastic filter cases sorted for recycling

Recycling your filters

Did you know BRITA water filters can be recycled? Find out how each part of the filter is broken down and reused.